Episode 4 - Courtroom to Co-Packer (Part IV) w/ special guest Nik Agharkar Artwork

The Purvey Podcast

Purvey CPG is a passion project and not a business.We are creating Purvey CPG as a platform designed to support emerging food, snack and beverage brands. We are here to serve the makers perfecting a recipe in their home kitchen, the entrepreneur slinging product at the farmer’s market on the weekend or even the brand that just got their first big customer.The fact is there are a lot of great products out there that unfortunately will never become well-known brands. Perhaps they lack the knowledge or the connections. We want to help change that! Our goal is to support these purveyors by creating a community that they can turn to for collaboration, resources and support. Purvey CPG is our way of helping good people turn their great products into amazing brands. The Purvey Podcast is where we highlight brands, chat strategy with industry experts and answer your questions. We look forward to working with you and growing together. Please join our exclusive facebook group to connect and collaborate with other purveyors! Hosted by Chase Slepak

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The Purvey Podcast

Episode 4 - Courtroom to Co-Packer (Part IV) w/ special guest Nik Agharkar

June 23, 2020 • Purvey CPG by Chase W. Slepak • Season 1 • Episode 4

In episode four of The Purvey Podcast, Chase Slepak the host and co-founder of Purvey CPG welcomes Nik Agharkar back to the show for part four of the Courtroom to Co-Packer series.

Chase Slepak & Nik were introduced by a mutual friend when Nik expressed he may be interested in leaving law to try his hand at business, specifically consumer packaged goods.

Chase & Nik start this episode discussing Nik's experience working with 5011 branding & design agency that helped Nik with the branding & identity of True Nature and created what Chase often calls an "overview deck". Nik explains how beneficial the overview deck has been as he begins to reach out to potential flavor houses, co-packers & bottle vendors.

In the second half of the episode Chase & Nik begin to dive deep into what helps to make a brand successful with each component of the business model (investor/vendor, distributor, retailer & consumer) and they start to dive into the Three P's of CPG and discuss package, product & price for True Nature.

Nik has offered to allow Chase & our listeners to follow him on this journey from concept to launch. In addition to regular interviews Nik will be active in our exclusive Purvey CPG FaceBook group where he will be looking for additional help, guidance and accountability along his journey and sharing what he learns with all of you.

Purvey CPG was created for folks like Nik. Purvey is not a business Purvey is the passion project of some industry veterans looking to give back and help out. Purvey CPG is a community and a resource for entrepreneurs & wantrepreneurs to learn from industry experts and connect with other Purveyors.

Follow us on FaceBook and learn more about our mission at PurveyCPG.com